Advertising and Brand Web Site Combo Pack Powerful Marketing Punch
Imagine a 2,400% boost in traffic to your brand ... |
Out with pedigree; in with patient safety
Just as the tide is slipping out for broadbased ... |
2009 U.S. pharma growth will slips to 1-2%, says IMS Health
While the global growth projection of 4.5-5.5% is in ... |
Specialty pharmacy business is resorting itself
For an undisclosed price, Walgreens is acquiring McKesson’s business ... |
First ‘Dear Doctor’ Notice Arrives Via Online Network
It’s taken nearly three years to get up and ... |
China’s Cathay Pacific opens ‘Pharma Lift’ for biopharma shipping services
The international air cargo business has a new player ... |
Cardinal Health Builds Out its 'Suspicious Order Monitoring Program'
The top-line news that Cardinal Health released last week ... |
It’s official: California e-pedigree rules are pushed out to 2015
On the last day possible without discarding the legislation ... |
Locating the business value in product serialization for brand security and regulatory compliance
Despite delays or postponements in state and federal pedigree ... |
Sales incentive plans for pharma reps add to a 6% overall compensation bump in 2008, says ZS Associates
It may be a tough time to be in ... |
AcuTemp, AmSafe double down on temperature-controlled shipping
AcuTemp Thermal Systems (Dayton, OH) and AmSafe Inc. (Phoenix) ... |
‘Pain in the (Supply) Chain’ survey finds high interest for direct distribution
Although a survey of supply chain execs, conducted by ... |
Fall HPCLC Meeting: Strategic Integration
The fall meeting of the Health and Personal Care ... |
California pedigree law appears headed for a four-year postponement
Throughout the summer, the California legislature has been revisiting ... |
Take the Pharmaceutical Commerce Serialization Survey
Even though the much-heralded California e-pedigree rules have been ... |
‘Dear Doctor’ letters are going electronic, via HCNN
Usually, when an FDA notice like a “black box ... |
Centric Health pairs up with an ultra-orphan disease foundation for a 'health management' business
Centric Health Resources (St. Louis) is a specialty pharmacy/distributor ... |
Open a branded website, raise patient adherence, says comScore
As noted in its second annual e-Marketing Effectiveness Benchmarks ... |
More ownership rearrangements in contract packaging
In addition to the partnership between Catalent Pharma Solutions ... |
Mark Parrish, former Cardinal honcho, will head the International Federation of Pharmaceutical Wholesalers
Some sturm und drang accompanied Mark Parrish’s exit from ... |
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