Next-gen AI: Widespread adoption hinges on trust

Driverless cars and doctorless diagnosticians must work flawlessly every time. Likewise, their users must be confident that such artificial intelligence (AI)-driven innovations will work as expected. Adoption of these technologies—and, hence, their tremendous benefits—hinges on trust. It is a catch-22. […]

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Elevating brand outreach in the age of Covid

Since March, when the majority of the US was placed on lockdown and began limiting in-person interactions, the healthcare and pharmaceutical industry has learned much about prioritizing patients and healthcare providers (HCPs). Meeting these populations’ needs, especially in times of […]

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AI ‘voice’ grows louder in 2020

The quest to simulate human intelligence in machines has introduced numerous industries to the power of artificial intelligence (AI). In the healthcare and pharmaceutical settings, the past few years have witnessed the advancement and adoption of AI platforms, most notably, […]

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Patient support in the time of Covid-19

As social distancing and stay-at-home orders became commonplace in response to the Covid-19 pandemic, many patients chose to put off non-urgent doctor’s visits, eliminating a common point of contact with their healthcare providers. At the same time, millions of Americans have […]

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