
DSCSA data exchange has matured into daily operations, but the coming NDC-12 shift and a national licensure standard add new work streams before old ones are fully settled.
How the zero-prefix collision will disrupt reimbursement, patient access, brand protection and market intelligence — and what commercial leaders must do before 2033.
Most NDC-12 discussions are happening in regulatory affairs and labeling. Commercial leadership has been largely absent from that conversation. That absence has a cost.






