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Dr. Matthias Staritz

Articles by Dr. Matthias Staritz

Pharma is under-managing its multi-channel marketing efforts

ByDr. Matthias Staritz,Omer Demiray

August 27th 2015

Survey shows that most digital channels are still experiments with little oversight or follow-through

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Pharma is under-managing its multi-channel marketing efforts
Published: August 27th 2015 | Updated:

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