Ed Schoonveld

Edward Ahn, CEO of MEDIPOST, Inc., reacts to the challenge of launching orphan drugs without complete evidence, particularly given their high cost and limited patient populations, and suggests strategies that can be used to address evidence gaps, enable market access, and support long-term patient benefit.

Expert panelists emphasize the importance of trusted data sources, strong payer partnerships, economic incentives, and AI-driven insights to address skepticism and support broader reimbursement and access strategies as payers balance real-world evidence with head-to-head clinical trials in their decision-making.

In response to the rising importance of real-world evidence (RWE) in showing value to payers beyond traditional clinical trials, key opinion leaders emphasize finding cost-effective approaches, considering diverse patient populations, and using AI to pinpoint which patients will benefit most from treatment.

A panel of industry leaders emphasize the importance of early engagement with payers, real-world evidence, and value-based endpoints to ensure successful access, pricing, and long-term market viability—especially in a more complex, globally integrated reimbursement landscape.

Leading stakeholders in the industry react to how evolving US policies, payer demands, and vertical integration are reshaping market access strategy, stressing the importance of early planning and the urgency of ensuring that innovative therapies are available and affordable for patients.

How practical is this form of pricing in the pharma setting?

Respective industry and government agendas could significantly reshape the US prescription drug market.

Finding the optimal balance in pharmacy benefit manager reform.

Is the potential of a more formal policy integration for health issues and disease prevention a scary suggestion or a good idea?

As the dust settles on the first round of Medicare negotiations, not everything is what it seems.

Balancing innovation focus with optimized decision-making.

The impact of income-based price controls in healthcare.

Fighting for patient affordability doesn’t necessarily require a scapegoat.

The debate continues as to how government payers should weigh covering healthcare needs versus other budget items.

A dive into the issue of evidence gaps, plus the case for a chief access officer.

The latest on its implementation—and the implications for biopharma.

How various factors are affecting the amount of funds allocated to healthcare.

New Pharma Commerce column addresses the relevance of pricing.

Exploring the legislation's diverging requirements between regulatory agencies and global payers, and its impact on the commercial results of biopharma companies

Shared-risk or ‘pay for performance’ agreements between drugmakers and payers can represent uncertain rewards for both parties. Use strategic planning before entering into them