Six Steps to Driving Patient Support Program Enrollment
Although there is no ‘one size fits all’ solution, the process is influenced by factors such as lifestyle stage, competitive outlook, and market constraints.
Digital opinion leaders (DOLs) and their role in pharma markets
Like traditional thinking about key opinion leaders (KOLs) in healthcare, consider the DOL as part of a marketing campaign
Defining the digital opinion leaders (DOLs) in healthcare