The current rep model no longer fits. The rep of the future is a strategist, a data-enabled connector, and a trusted ally in improving patient care.
Rohit Gupta, Beghou
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Partner at Beghou Consulting
Articles by Rohit Gupta, Beghou
Companies need to alter their thinking to better prioritize patients. Here are three simple yet impactful engagement elements that could help.
Methods that pharma companies can use to make the hub more personalized and experiential.
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