PAP 2023: Corey Ford Discusses the Future of Data-Powered Patient Adherence at Access PAP 2023

As drug development increasingly targets multiple indications, pharma companies must make strategic branding decisions—balancing regulatory requirements, market dynamics, and patient safety—to choose between single-brand or multi-brand approaches.

Renier Brentjens, MD, PhD outlines the evolution of the space, while offering ways to boost patient access to these treatments.

Analysis compares care quality and efficiency within physician groups that treat Medicare Advantage patients under at-risk contracts, versus fee-for-service.

Brandon Newman joins The Pharmaceutical Commerce Podcast to discuss the evolving role of PBMs, including the importance of drug price transparency.

The advantages and challenges associated with structuring a patient assistance program as a non-profit foundation.

Doubling down on patient access and support fundamentals will win out over Washington’s next move.