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Dana Edwards is Vice President, Patient Access & Strategic Engagement for UBC. With more than 20 years of experience executing patient service and market access strategy, she helps biopharmaceutical companies design, implement, and optimize best-in-class, competitive and adaptable access solutions to help patients begin therapy quickly, remain on therapy as appropriate, and ultimately deliver optimal care for patients. Dana brings deep experience and knowledge about the design, development, and implementation of programs, servicing both patients and providers to support patient access to and coverage for high-cost therapies across therapeutic areas. Her career has been dedicated to facilitating access to life-changing therapies for millions of patients by working among manufacturers, providers, patients, and insurers.