
In a Q&A, Traci Miller discusses the evolving role of hub services as well as their commercial value.
Traci Miller is a senior director of Access and Patient Support at Sonexus.

In a Q&A, Traci Miller discusses the evolving role of hub services as well as their commercial value.

Traci Miller, senior director of Access and Patient Support at Cardinal Health Sonexus, explains how hub data helps pharma companies shift from reactive firefighting to proactive access optimization.

Digital tools are improving efficiency, but human engagement remains critical for patient support.