Pharmaceutical Commerce - March 2010

50 Years of Birth Control: Pharma Continues to Push for More Reproductive-Health Options

Some healthcare providers are pushing for OTC access to birth control. Pharma appears to be on the sideline in the debate

The growing number of states with laws now are joined by the “51st state”: the federal government

The types of delivery mechanisms that vary the uptake of a drug are multiplying

Consulting and marketing research firm breaks down product brand identity

Generics are now 75% of dispensed prescriptions, with generics up 5.9% in 2009 and branded products down 7.6%

Pedigree-pioneering team resurfaces with cloud-based collaborative platform

The biopharma company’s annual report provides clarity to a confusing marketplace

Faced with fierce competition, dwindling budgets and intense pressure to create jobs, economic development authorities are reinventing their recruitment strategies to attract life sciences employers

Following are excerpts from the keynote presentation of Steven C. Anderson, president and CEO of the National Assn. of Chain Drug Stores, at its annual meeting, Palm Beach, FL, Apr. 25.

‘Revenue Management’ Comes to the Rescue of Pharma’s Complex Pricing Environment

Faster-than-average growth of biologics, more global trade to emerging countries, and widening regulatory requirements will propel the activity

Longitudinal patient-level data answer pressing questions about patient safety, outcomes and medication acceptance

Code would include NDC number; GS1 coding structure gets a nod

Company says affected lots will no longer be distributed

AmerisourceBergen Packaging and Pfizer partner to develop a cost-effective starter pack for Toviaz tablets

EFPIA wraps up its 2009 test; a new pilot in the UK with Reckett-Benckiser

Company partners with R-Squared to provide collect and qualify promotional spending data

‘Dear Doctor’ notification network evolves into a leading provider of REMS program information