
Agenda includes healthcare marketing, communications and education


Could proposed legislation undercut the promise of targeted therapies?

Claims of the death of the pharma sales rep occupation have been greatly exaggerated

Winners will be honored at May Annual Symposium

Innovative middleware lowers the administrative burden of managing large databases

PDA meeting showcases widening range of resources

US total reaches $291.5 billion; dispensed prescriptions up 0.9%

New unit will ship from La Vergne, TN specialty-care products warehouse

Specialty GPO is doubling attendance year-over-year

Federal- and state-level attention drove technology adoption

Medication dispensed in patient-specific multi-dose packets

US total reaches $291.5 billion; dispensed prescriptions up 0.9%


Medical information service alerts U.S. physicians to Raptiva recall within hours

No. 3 pharmacy benefits manager to swallow No. 4

New unit will ship from La Vergne, TN specialty-care products warehouse

Second annual survey solidifies understanding of consumer segments

But, AHRQ data show that e-prescribing systems can hurt branded-pharma sales

Real-time web mining technology gathers data for use by legal and federal entities

Cambridge Consultants expects DPI use to expand into new treatment areas

New group of injectables manufacturers tussles with USP over use of labeling ‘real estate’ on vial caps

Moving boxes is becoming just one of a growing slate of services from third-party logistics (3PL) providers

Mature product franchises and mixed clinical outcomes have not dissuaded pharma companies from expending marketing resources for cardiovascular disease treatment

Surveys from SDI and Market Strategies International score companies on their promotional practices and business relationships

Expect a flood of product-liability suits in the aftermath of Wyeth vs. Levine

Two prefilled-syringe projects emphasize user friendliness

Optimized dimensionality is the goal of new products from MTS and Cold Chain Technologies

Unified corporate image emphasizes supply chain services