Data & Technology

Zephyr Health adds Referral and Segment Analytics to its Illuminate data service

Substantial investments have been made, but beneficial results hard to identify, says ZS Associates

Life sciences marketers contend with a flood of new data sources—and the challenge of integrating them for meaningful results

Vendors and users come together to standardize communication protocols

Technology is enabling more resources to reach the medical 
affairs teams—in a compliant manner

Reltio Cloud master-data management will glue together IMS data resources

Vault QMS builds on existing Vault and QualityDocs offerings

Trend toward outcomes-based pharma contracts could be accelerated

Looming EU IDMP mandates are only part of the potential applications

Practice Fusion taps into a 38-million-patient database

Greenphire highlights its support of patient recruitment and retention

'Customer Experience Tracker' measures success in oncologist interactions

Announces a new version of its "platform as a service," with connectivity to Apache Spark

Sample distribution management, payments reporting and sales-rep training

Database now covers 35 countries and 19 million HCPs

Discerning how and where products are discounted is an expensive headache for manufacturers

Dramatic changes are seeping into how pharma companies manage diverse datasets

MarkMonitor updates its surveillance surveys against counterfeiting and drug diversion

Latest 'delegated regulation' of the Falsified Medicines Directive is promulgated

Acsis polls industry sentiment; TraceLink touts doubling of revenue

IMS Health/Ego Zender survey of CIOs finds short tenures and evolving skill sets

Accenture, Cognizant and PwC more or less tie for their capabilities in life sciences sales & marketing consulting, says IDC

PDI had been struggling with a customer dataset of millions of physicians, nurse practitioners, pharmacists and other healthcare professionals (HCPs)