Commercial Channels

Despite the buzz around digital media channels, pharma continues to pour marketing dollars into television

Industry insider Nitin Sahney returns with PharmaCord

IPC and Pace Alliance will combine on April 1

LexisNexis Health Care analyzes affiliation data on healthcare providers

Drug-based therapies for opioid dependency gain acceptance and reimbursement

Interchangeability will require ‘switching studies’ and postmarketing surveillance

Brand manufacturers retain 47% of net expenditures for drugs

More hospital, but fewer practitioner deliveries

Healthcare providers occupy top three slots

First branded-product discount program from Blink Health

Growth rates will moderate in the US and world

Company offers to significantly undercut the pricing of sales force automation competitors

Company approaches one million sq. ft. of warehouse capacity for pharma sampling programs

Branded as MedStation, the device gives active guidance to seniors

The ‘age in place’ trend creates challenges for market access to seniors

IntegriChain and ProMetrics combine resources for channel management

More evidence that drug abusers are at risk from counterfeiters

Drug dispensing, point of care testing and diagnostics are beneficiaries

Drug Channel’s analysis of Inc. 5000 shows some eye-popping growth

Mylan CEO sticks to authorized-generic strategy for price relief

Roche could overtake Novartis as the No. 1 global firm by then, says Evaluate Pharma

Pharmacy benefit managers feel some marketplace heat even as they establish new benefit programs

In first year, the product has six of Top 20 companies as clients

New study finds payer cost savings for patients with comorbidities

Zephyr Health adds Referral and Segment Analytics to its Illuminate data service